Posts Tagged ‘american roads’
How the iPad Saved A Magazine
Last Updated on Tuesday, 27 March 2012 03:35 Written by iUseMac Tuesday, 27 March 2012 03:35
You know the story. A struggling publication creates its own App, submits it to Apple’s iTunes Store, gets accepted, receives some free publicity, consumers read it, like it, and subscribe. And the publication is saved. That’s a great story. But it’s not our story. A unique twist to the iPad’s role in saving a magazine. It’s not what you are expecting. But perhaps a lesson for other publishers trying to survive in a digital world. Continue reading
Tags: advertising, american roads, business, decision, editor and publisher, free publicity, iPad, issue, lincoln highway, Magazine, motorcoach tours, mount jackson virginia, old travel, pigeon forge, printing bill, Quark, ship, store, Travel, version | Posted under Mac News | Comments Off